Why Every Business Needs a Professional Website and Online Presence – No Exceptions
April 30, 2025
Why Every Business Needs a Professional Website and Online Presence – No Exceptions
April 30, 2025

How We Helped a Local Law Firm Boost Their Leads by 275% with a Custom WordPress Redesign

Happy law firm clients

Client: Local Florida Law Firm
Project Type: Website Redesign + SEO Overhaul
Industry: Lawyer Firm
Platform: WordPress Backbone (Custom Build)

 

The Problem: A Website That Was Holding Them Back

When this Indiana-based law firm came to us, they knew their website wasn’t doing its job.

  • It looked outdated and didn’t work well on mobile.

  • Leads had dropped off completely.

  • Clients were struggling to find the info they needed.

  • Search rankings were sliding, and the site loaded painfully slow.

  • Worst of all—there was no way to track how many leads they were actually getting.

They were busy doing great work for their clients but losing business online.


Our Approach: A Ground-Up Redesign That Focused on What Matters

We started with one big question:
“What’s stopping people from contacting this firm?”

After reviewing their site, watching how users behaved with heatmaps, and comparing with top-performing competitors, we identified several key issues—and built our entire strategy around fixing them.


1. A Clean, Professional Design That Builds Trust

We created a custom WordPress site that’s fast, mobile-friendly, and easy to navigate.

  • Clear calls-to-action (“Schedule a Consultation” on every page)

  • Click-to-call on mobile

  • Sections for services, reviews, FAQs, and attorney bios

  • A calming color palette and modern typography that felt trustworthy, not flashy


2. Local SEO That Gets Found in Google

We made sure the site wasn’t just beautiful—it was also optimized to show up in local search.

  • Improved page titles, headings, and content for SEO

  • Added schema markup (so Google knows who they are and what they do)

  • Set up and optimized their Google Business Profile

  • Built citations in key directories for law firms


3. Built-In Tracking and Analytics

To make sure every lead counted, we added:

  • Call tracking (so they knew where calls were coming from)

  • Contact form tracking via Google Tag Manager

  • Integration with their CRM so they could follow up quickly


The Result: 275% More Leads in Just 3 Months

Here’s what changed just 90 days after launch:

MetricBeforeAfterChange
Monthly Leads1245+275%
Monthly Visitors1,1002,300+109%
Bounce Rate68%41%-39%
Load Time5.6 seconds1.8 seconds-68%
Mobile ConversionsLow62% of totalMajor Increase

“We knew our website needed work, but the results blew us away. NetPro made it easy, and now we’re busier than ever.”
Managing Partner


What This Means for You

Whether you’re running a law firm, dental office, or construction company—your website shouldn’t be an afterthought. It should be working for you 24/7.

At NetPro Agency, we don’t just build nice-looking sites. We design digital experiences that drive action and bring you qualified leads.


👉 Let’s Talk About What Your Website Could Be Doing for You.
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